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Why are these mass media advertising campaigns so important to tobacco control

Nicotine from e-cigarettes could have detrimental effects on cardiovascular health and may impair breathing among those with already compromised lung functioning

It is commonly used when surgery is not an option or to shrink tumors before surgery

The campaign is highlighting that giving up smoking increases opportunities to live a healthier life through halving the risk of developing lung, mouth, throat, pancreas, bladder, oesophagus and larynx cancer after five to 10 years of being tobacco-free

Many cases of oral cancers are linked to risk factors