A bedroom-eyed woman wearing a paisley halter dress sits cross-legged on the floor, clutching a cigarette: Theres a little Eve in every woman. Mores ads used a subtle (or not so) female sexual pleasure campaign, though their leggy models dressed professionally, like a VS gal after her first promotion or on a solo vacation: "'I'm More Satisfied'", Whats the Point of a Cigarette Like That? Pure Pleasure. DAWN 120s, meanwhile, targeted a rugged womans-woman, donned in flannel, winning rodeos, catching trout: Taste the Triumph. These tableaus sprung from the marketing model that Virginia Slims introduced, and continued to useaspirational, historical, drawing from Second-Wave feminism ethosat least until the late 1980's
Famous smokers Cigars Sir Winston Churchill Al Capone Groucho Marx George Burns Cigarettes Humphrey Bogart Mae West Lauren Bacal John Wayne Had Lung Cancer and Stomach Cancer John Wayne, a six-pack-a-day smoker, lost his left lung in 1964 at age 57 to lung cancer
Future Outlook: The Landscape VMR predicts the "Intelligent Pack" will become the industry standard
Well, for one thing, it's easy to carry garishness too far
By the time Roberta Flack was in high school in Arlington, Va., she had grown so proficient that she was voted most musical, and classmates predicted she would make it to Carnegie Hall
